The good kind of Lazy.
This is just great. I’m so broke that joking about the current state I’m in would be akin to laughing at the homeless man two streets down, so I strive to stay home as much as possible. However staying home = surfing the Internet, and surfing the Internet is a siren song because then I find all these super duper awesome sites with their Checkout carts that tempt me OH HOW THEY FUCKING TEMPT ME SO! If I didn’t know any better, I’d think I was into BDSM because this can probably be categorised as ‘consistently self-inflicted torture’. -_-
One of my numerous super duper awesome online finds is Lazy Oaf, a really REALLY cute online store cum creative label based in East London. Started in 2001 with a handful of handmade screen printed tees and a market stall, it now even has its own store in Soho, London, which houses all its collections and other assorted items sourced from Japan and the States.
Honestly speaking, with all its cutesy and colour-explosive designs, the whole feel of the label reminds me very much of US-based fredflare.com. Except that Lazy Oaf’s site is considerably neater. And Lazy Oaf actually produces its own seasonal collections; click here to view its SS 2010 look book that is filled with vibrantly eye-popping colours and deliberately mismatched patterns, several geek humour references and a dash of kitsch every few pages or so.
(Product images via Lazy Oaf)
Look at their plethora of ridiculously adorable items! Ten minutes into browsing and I’ve already picked out TWENTY ONE potential purchases. TWENTY ONE. JUST WHAT THE FUCK IS WRONG WITH ME?
But really, how can anyone resist this Gummy Eyeballs Cushion? Or the Loafers Tote Bag? Look at this fantastic Tuxedo Dress HOLY SMOKE I want that now, please. Have to say though, my favourite set of items has got to be those Steven Shein BAD and NO Rings. God, you have no idea how much I want those two rings. (Insert melodramatic sigh) If only somebody would be so kind as to anonymously buy those two rings then send it over to me … I’d be his/her sex slave forever. Which, on hindsight, makes me quite a cheap whore indeed.
On a more serious note, I was just skimming through its drool-worthy Stationery section when I remembered that fredflare.com had also opened its own store in Brooklyn. This is going to make me sound hella nerdy but it really fascinates me, how the Internet has revolutionised the world so much so that even the rules for businesses have changed. If you think about it, to be living in a time when online businesses can expand into actual brick-and-mortar establishments is really quite exciting.
[NERD SP3AK OVER]
I think the only problem with this otherwise pretty fucking kickass site is that they don’t do worldwide shipping, though they do deliver to most countries. Sadly, my friends in Singapore, that doesn’t include you. However, let those who are in Australia rejoice because they do direct shipping to us WOO HOOOOO FUCK YEAH CUTE SHIT!
But I’m still broke. So, whoever wants to be a friggin’ Mother Theresa and buy me those Steven Shein rings, email me at suckeggs@gmail.com for my address yeh. Thanks.
